August 14, 2019
Live Nation has sold naming rights to the historic Aragon Ballroom in Chicago’s Uptown neighborhood. Locally-based Byline Bank will be the new name-in-title sponsor of the Aragon, which holds more than 70 events each year. Financial terms weren’t disclosed.
“As the name-in-title sponsor of the Byline Bank Aragon Ballroom, we’re excited to be part of such a historic Chicagoland tradition, and look forward to building many more memories in this amazing space together,” said Alberto Paracchini, the bank’s CEO.
“Byline Bank is committed to building relationships within the community, which is why we felt they are such a natural partner for this historic venue,” said Live Nation president Jason Wright.
Built in 1926, the Aragon has hosted performers ranging from the Rolling Stones to Kesha. Its façade was declared a historic landmark by the Chicago City Council in 2016.
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