November 12, 2015
Over a year ago, Google’s invested $50M in Auction.com, and now we know why. With Google Analytics technology, Auction.com has launched Nowcast, a new real-time investment report on commercial real estate to track regional, national, and individual property type trends.
By leveraging big data, the Irvine-based firm’s new platform allows anyone to follow current market investment opportunities. This technology, utilizing millions of Google queries, is a game changer as it spots trends weeks before other indicators reveal trajectories and predicts future movement, rather than having to look in the rearview mirror for data.